Lubomir Stoykov
media expert, university lecturerProf. Lubomir Stoykov, D.Sc., is a culturologist, art critic, journalist, PR manager, and media expert. He is a lecturer at the University of National and World Economy, Sofia University “St. Kliment Ohridski”, the National Academy of Arts and Plovdiv University, where he teaches Culture and media, Public relations, Fashion theory, Image-making, Fashion marketing, and advertising, Lifestyle journalism and more. He is the founder and Head of the master's programs in Public Relations at the University of National and World Economy and in Lifestyle Journalism at the Faculty of Journalism and Mass Communication at Sofia University "St. Kliment Ohridski". Prof. Stoykov is the author of 20 scientific and journalistic books. He has taught over 3,000 students, graduates, and PhD students in Fashion Design, Media, Public relations, and Journalism. Prof. Lubomir Stoykov is the founder and Chairman of the Academy of Fashion and is a Member of the Public Relations Society of America (PRSA), the Metropolitan Museum in New York, the International Association for Media and Communication Research (IAMCR) and others. He is Honorary Chairman of the Bulgarian Academic Communications Association.