Unique Book about El Camino by Maxim Behar and Veneta Pisarska with a Premiere in Sofia

“The Camino Way. Quick, easy and for fun” – the first joint book of our adventurous CEO Maxim Behar and his wife Veneta Pissarska, was officially presented in Sofia. The event was attended by hundreds of guests, including business leaders, diplomats, journalists, and celebrities. The book was presented by H.E. Excellency Alejandro Polanco, Ambassador of the Kingdom of Spain in Bulgaria, George Milkov, established journalist and experienced traveler, Stefan Ivanov, creator of the innovative Neverest project, as well as by Eleonora Gadjeva-Boneva, editor-in-chief at Vakon, which publishes the book in Bulgaria. Of course, the team at M3 Communications Group, Inc. he had the pleasure of organizing the premiere and attending it.

The book “The Camino Way. Quick, easy and for fun” is a fascinating guide to Santiago de Compostela, in which the authors share valuable tips, lessons and challenges they encountered while walking hundreds of kilometers on foot along the oldest pilgrimage route, El Camino.

“Camino is the best social network ever created, surpassing even the most popular social platforms like Facebook, Instagram and Twitter. This is due to the opportunity that El Camino gives us – to meet people that we have no chance to meet anywhere else and to create long-lasting friendships, even after just a short encounter”,shared Maxim Behar.

“With this book, Maxim and Veneta manage to bring us closer to the Camino experience and show us the right path, because it is not possible with Google alone. You need someone experienced to take you, and they not only lead us along the way by the hand, but also bring us part of the magic of El Camino here, even before we set off”, added George Milkov, journalist and traveler.