BILLA Organizes Free Folklore Dance Lessons in 20 Cities
March, 2017
BILLA Bulgaria and M3 Communications Group, Inc. organize free folklore dance lessons at the parking lots of BILLA stores in 20 cities in Bulgaria. The dance lessons will take place every Saturday and Sunday from 11 to 12 a.m. from March 25 to April 30. The initiative is part of the national campaign “We love Bulgaria”. This year the project will support the Madara Rider.
The dance lessons are given by local folklore dance groups, who teach non-professionals. They will have the opportunity to take part in a contest, as preparing a video which will be evaluated by a professional jury from “Bulgare” ensemble. 4 groups will be chosen and they will have the chance to win a participation in the spectacular charity concert, supporting the Madara Rider, on May 31 at Arena Armeec hall.
Through the free folklore dance lessons BILLA Bulgaria and M3 Communications Group, Inc. are determined to reach and inspire a large public and to focus its attention on the importance of preserving our cultural identity.
